{"id":13385,"date":"2023-09-29T10:11:34","date_gmt":"2023-09-29T10:11:34","guid":{"rendered":"https:\/\/in2real.com\/?p=13385"},"modified":"2026-09-25T14:18:08","modified_gmt":"2026-09-25T14:18:08","slug":"come-diventare-una-ferrari","status":"publish","type":"post","link":"https:\/\/in2real.com\/it\/blog\/come-diventare-una-ferrari\/","title":{"rendered":"Come diventare una Ferrari"},"content":{"rendered":"\n<div style=\"height:0px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<section class=\"img-fullwidth center h-screen relative text-center\" data-color=\"255, 255, 255\">\n\n    \n  <picture>\n\n        <source srcset=\"https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/2pf_a_blue_ferrari_toy_car_running_fast_abstract_style_2.5D_styl_22b33766-2c6b-435b-b0ba-b34cf0bf0697-750x422.jpg\" media=\"(max-width: 576px)\">\n          \n      <source srcset=\"https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/2pf_a_blue_ferrari_toy_car_running_fast_abstract_style_2.5D_styl_22b33766-2c6b-435b-b0ba-b34cf0bf0697.jpg\" media=\"(min-width: 751px)\">\n      <img decoding=\"async\" class=\"w-full h-full object-cover el-anim\" src=\"https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/2pf_a_blue_ferrari_toy_car_running_fast_abstract_style_2.5D_styl_22b33766-2c6b-435b-b0ba-b34cf0bf0697.jpg\"\n          alt=\"3d configurator_motorbike\">\n  <\/picture>\n   \n\n  \n           \n      <h1 class=\"el-anim font-sans-serif-bold font-bold text-white text-7 leading-8 lg:text-9 lg:leading-10 w-10\/12 lg:w-6\/12 lg:max-w-[700px] absolute top-1\/2 left-1\/2 -translate-y-2\/4 -translate-x-2\/4\">Come diventare una Ferrari<\/h1>\n      \n    \n<\/section>\n\n\n<section class=\"text-centered center my-sec-mob md:my-sec-desk\">\n  <div class=\"px-4 lg:container grid grid-cols-2 md:grid-cols-12 md:gap-10\">\n    <div class=\"col-span-2 md:col-span-10 md:col-start-2 lg:col-start-2 lg:col-span-10\">\n      <p class=\"text-7 w-full leading-8 lg:text-9 lg:leading-10 font-sans-serif-bold font-bold el-anim\">Porta il tuo brand tra i leader di settore<\/p>\n    <\/div>   \n  <\/div>\n<\/section>\n\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\"><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_62 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Page Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #0a0a0a;color:#0a0a0a\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #0a0a0a;color:#0a0a0a\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/in2real.com\/it\/blog\/come-diventare-una-ferrari\/#Segmentazione_del_Mercato_e_Valore_attribuito\" title=\"Segmentazione del Mercato e Valore attribuito\">Segmentazione del Mercato e Valore attribuito<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/in2real.com\/it\/blog\/come-diventare-una-ferrari\/#Valore_Reale_e_Valore_Percepito\" title=\"Valore Reale e Valore Percepito \">Valore Reale e Valore Percepito <\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/in2real.com\/it\/blog\/come-diventare-una-ferrari\/#Il_Configuratore_come_Servizio_Distintivo_di_Valore\" title=\"Il Configuratore come Servizio Distintivo di Valore\">Il Configuratore come Servizio Distintivo di Valore<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/in2real.com\/it\/blog\/come-diventare-una-ferrari\/#I_Benefici_dei_Diversi_Tipi_di_Configuratori\" title=\"I Benefici dei Diversi Tipi di Configuratori\">I Benefici dei Diversi Tipi di Configuratori<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/in2real.com\/it\/blog\/come-diventare-una-ferrari\/#Altri_Fattori_Essenziali_per_un_Marketing_Digitale_di_Successo\" title=\"Altri Fattori Essenziali per un Marketing Digitale di Successo\">Altri Fattori Essenziali per un Marketing Digitale di Successo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/in2real.com\/it\/blog\/come-diventare-una-ferrari\/#Conclusioni\" title=\"Conclusioni\">Conclusioni<\/a><\/li><\/ul><\/nav><\/div>\n\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">Nel contesto in continua mutazione in ambito  digitale, anche <strong class=\"gradient-text\">icone del calibro di Ferrari riconoscono l&#8217;importanza della tecnologia nell&#8217;ottimizzare le proprie proposte e preservare la propria posizione di prestigio.<\/strong> Questo articolo esamina in dettaglio come Ferrari, simbolo di eccellenza nell&#8217;industria automobilistica, utilizzi strumenti digitali &#8211; come il configuratore 3D &#8211; per elevare il valore del marchio e garantire <strong class=\"gradient-text\">un&#8217;esperienza cliente <\/strong>insuperabile. In un mondo in cui la tecnologia avanza rapidamente, persino i marchi pi\u00f9 rinomati si adattano per rimanere all&#8217;avanguardia.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h2 class=\"wp-block-heading has-large-font-size\" style=\"font-style:normal;font-weight:900\"><span class=\"ez-toc-section\" id=\"Segmentazione_del_Mercato_e_Valore_attribuito\"><\/span><strong class=\"gradient-text\">Segmentazione del Mercato e Valore attribuito<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div style=\"height:145px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">L&#8217;appeal di Ferrari si estende ben oltre il mondo delle automobili; essa incarna il lusso, l&#8217;innovazione e la passione per l&#8217;ingegneria ad alte prestazioni. Per portare il marchio all&#8217;avanguardia della digitalizzazione, \u00e8 fondamentale prima comprendere i diversi segmenti di mercato che risuonano con l&#8217;etica di Ferrari. Servendo sia gli appassionati di automobili che i conoscitori del lusso, Ferrari solidifica la sua identit\u00e0 di marca allargando nel contempo la sua base di consumatori.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h2 class=\"wp-block-heading has-large-font-size\" style=\"font-style:normal;font-weight:900\"><span class=\"ez-toc-section\" id=\"Valore_Reale_e_Valore_Percepito\"><\/span><strong class=\"gradient-text\"><strong><strong><strong><strong>Valore Reale e Valore Percepito <\/strong><\/strong><\/strong><\/strong><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div style=\"height:145px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">Nel contesto del branding, \u00e8 essenziale distinguere tra il valore reale e il valore percepito di un marchio. <strong class=\"gradient-text\"><em>Mentre il valore reale si basa su caratteristiche oggettive come le prestazioni, la qualit\u00e0 e le funzionalit\u00e0 di un prodotto, il valore percepito \u00e8 influenzato dalle emozioni, dalle percezioni e dalla relazione che i consumatori sviluppano con il marchio, oltre che allo status sociale che attribuisce il possesso di un dato prodotto.<\/em><\/strong> L&#8217;integrazione della tecnologia, in particolare attraverso strumenti come il configuratore, gioca un ruolo cruciale nell&#8217;accrescere il valore percepito del marchio Ferrari.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Consentendo ai clienti di <strong class=\"gradient-text\">partecipare attivamente al processo di creazione attraverso il configuratore<\/strong>, Ferrari va oltre la mera transazione commerciale. Comunica che ogni auto non \u00e8 solo un mezzo di trasporto, ma un autentico capolavoro artigianale su misura, creato per adattarsi alle aspirazioni e alla personalit\u00e0 del proprietario. Questa esperienza coinvolgente genera un legame emotivo profondo tra il cliente e il marchio, <strong class=\"gradient-text\">rafforzando il valore percepito<\/strong>. Ogni selezione fatta nel configuratore non \u00e8 semplicemente una scelta estetica, ma una forma di espressione individuale che trasforma l&#8217;auto in una rappresentazione tangibile delle aspirazioni del cliente.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Attraverso questa<strong class=\"gradient-text\"> sinergia tra tecnologia e personalizzazione,<\/strong> l&#8217;esperienza di possedere una Ferrari si eleva a un livello di lusso che va oltre il materiale. I clienti non acquistano solo un&#8217;auto, ma investono in un sogno realizzato, un&#8217;opera d&#8217;arte su ruote che riflette il loro stile e la loro identit\u00e0. <strong class=\"gradient-text\">Questa connessione emozionale e la sensazione di possedere qualcosa di unico contribuiscono in modo significativo al valore percepito del brand, consolidando la sua posizione come simbolo di prestigio e lusso.<\/strong><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h2 class=\"wp-block-heading has-large-font-size\" style=\"font-style:normal;font-weight:900\"><span class=\"ez-toc-section\" id=\"Il_Configuratore_come_Servizio_Distintivo_di_Valore\"><\/span><strong class=\"gradient-text\"><strong><strong><strong><strong><strong>Il Configuratore come Servizio Distintivo di Valore<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div style=\"height:145px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">Il configuratore quindi va oltre l&#8217;essere un semplice strumento; <strong class=\"gradient-text\">\u00e8 un servizio distintivo che aggiunge valore all&#8217;intera esperienza di propriet\u00e0.<\/strong> L&#8217;interfaccia intuitiva del configuratore, unita all&#8217;attesa di vedere la propria creazione prendere vita, potenzia il legame emotivo tra il cliente e il brand.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Analizziamo ora le diverse tipologie di configuratori utilizzati nel mercato automobilistico, prendendo come esempi i pi\u00f9 alti brand del settore.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h3 class=\"wp-block-heading has-text-align-right has-medium-font-size\" style=\"font-style:normal;font-weight:900\"><strong class=\"gradient-text\"><strong><strong><em><strong><strong><strong><strong><strong><a href=\"https:\/\/carconfigurator.ferrari.com\/en_EN\" target=\"_blank\" rel=\"noreferrer noopener\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Ferrari: configuratore 2D   &amp; 3D<\/mark><\/a><\/strong><\/strong><\/strong><\/strong><\/strong><\/em><\/strong><\/strong><\/strong><\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">Come uno tra i leader nel marketing digitale, Ferrari utilizza una combinazione di configuratori 2D e 3D.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Le configurazioni 2D di Ferrari si basano su <strong class=\"gradient-text\">immagini ad alta definizione.<\/strong> Il programma consente di selezionare una vasta gamma di colori per l&#8217;auto (solidi e misti), finiture dei cerchi, colori dei freni e caratteristiche dell&#8217;interno (incluse le designazioni dei sedili, i colori degli interni e i tappeti). Sebbene limitato nelle opzioni di personalizzazione, il configuratore 2D mostra la parte specifica che si sta modificando.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Dove Ferrari brilla davvero \u00e8 nel reparto dei <strong class=\"gradient-text\">configuratori 3D<\/strong>. Richiedendo almeno 3 gigabyte di RAM, lo strumento potente consente di personalizzare le stesse cose dei configuratori 2D (e altro) mentre si \u00e8 liberi di muoversi e interagire con il prodotto ruotandolo da diversi punti di vista. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong class=\"gradient-text\">Si ha una vista a 360\u00b0 del veicolo<\/strong> e le opzioni di personalizzazione aggiuntive includono il sistema di scarico, spoiler\/paraurti in carbonio, cruscotti, portiere e ulteriori modifiche ai colori degli interni.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L&#8217;opzione 3D consente di aggiungere funzionalit\u00e0 extra come riscaldatori per i sedili, antifurto, fari automatici e apriporta garage, tra gli altri. <strong class=\"gradient-text\">\u00c8 un programma molto pi\u00f9 conveniente che consente di personalizzare molte caratteristiche dell&#8217;auto.<\/strong><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h3 class=\"wp-block-heading has-text-align-right has-medium-font-size\" style=\"font-style:normal;font-weight:900\"><em><a href=\"https:\/\/configurator.astonmartin.com\/US\/model-select\/AM8\" target=\"_blank\" rel=\"noreferrer noopener\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Aston Martin: Configurarore 3D<\/mark><\/a><\/em><\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">Analogamente a Ferrari, Aston Martin offre un robusto configuratore 3D che consente di modificare le caratteristiche di vari veicoli. Una volta selezionato un veicolo, \u00e8 possibile cambiare i colori esterni, la griglia, il tetto, le luci, le ruote, i freni e altro ancora. Ovviamente, pur essendo nativo 3D ci\u00f2 che si visualizza sono immagini 2D.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le caratteristiche dell&#8217;interno includono i sedili, i pannelli, i tappeti, un cruscotto, ecc. La tecnologia consente persino di cambiare il colore del supporto sotto il cofano.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aston Martin consente di scattare &#8220;foto di bellezza&#8221; del veicolo personalizzato, cambiare lo sfondo e l&#8217;orario del giorno in cui visualizzare la configurazione. <strong class=\"gradient-text\">Questo lo rende il configuratore pi\u00f9 fotorealistico e di impatto visivo attualmente presente sul mercato.<\/strong><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h3 class=\"wp-block-heading has-text-align-right has-medium-font-size\" style=\"font-style:normal;font-weight:900\"><strong class=\"gradient-text\"><strong><strong><em><strong><strong><strong><strong><strong><strong><a href=\"https:\/\/www.bmw.co.uk\/en\/configurator.html\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><em><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">BMW:  Configuratore 3D<\/mark><\/em><\/strong><\/a><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/em><\/strong><\/strong><\/strong><\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">BMW si differenzia leggermente dagli altri configuratori 3D nel senso che si seleziona il tipo di motore e la trasmissione.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tuttavia, una volta selezionato il motore, si ottengono le stesse opzioni di personalizzazione per i colori esterni e i cerchi. La tappezzeria interna non \u00e8 altrettanto personalizzabile come quella di Ferrari o Aston Martin, ma ci sono opzioni sufficienti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Si sceglieranno anche alcuni extra (come k<strong>it di riparazione<\/strong>) e si passer\u00e0 alle opzioni di acquisto.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h3 class=\"wp-block-heading has-text-align-right has-medium-font-size\" style=\"font-style:normal;font-weight:900\"><a href=\"https:\/\/www.tesla.com\/it_it\/model3\/design#overview\" target=\"_blank\" rel=\"noreferrer noopener\"><strong class=\"gradient-text\"><em><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">TESLA:  Configuratore 2D<\/mark><\/em><\/strong><\/a><\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">Sebbene le Tesla siano veicoli piuttosto avanzati dal punto di vista tecnologico, il loro sito web non lo \u00e8, fornendo invece solo un&#8217;esperienza di configurazione 2D.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La piattaforma consente di personalizzare i colori interni ed esterni, i cerchi, un autopilota avanzato, l&#8217;aggiunta della funzione di guida autonoma e i caricabatterie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sebbene il 2D dia un&#8217;idea del prodotto finale, non offre un &#8220;servizio premium&#8221;.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h3 class=\"wp-block-heading has-text-align-right has-medium-font-size\" style=\"font-style:normal;font-weight:900\"><strong class=\"gradient-text\"><em><a href=\"https:\/\/www.lucidmotors.com\/air\/configure\" target=\"_blank\" rel=\"noreferrer noopener\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">Lucid Air: Configuratore 3D<\/mark><\/a><\/em><\/strong><\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">Molti potrebbero non riconoscere il nome, ma Lucid Air \u00e8 un marchio di auto elettriche di lusso che utilizza anche un configuratore di prodotti. La loro esperienza di acquisto \u00e8 ben sviluppata, con molte scelte e consente di personalizzare ogni minimo dettaglio come fanno i brand precedentemente analizzati.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il configuratore 3D di questa auto garantir\u00e0 un&#8217;ottima esperienza mentre si costruisce l&#8217;auto dei sogni.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h2 class=\"wp-block-heading has-large-font-size\" style=\"font-style:normal;font-weight:900\"><span class=\"ez-toc-section\" id=\"I_Benefici_dei_Diversi_Tipi_di_Configuratori\"><\/span><strong class=\"gradient-text\"><strong><strong><strong><strong><strong><strong>I Benefici dei Diversi Tipi di Configuratori<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div style=\"height:145px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">Come per la maggior parte delle tecnologie mirate al marketing digitale, i configuratori 2D e 3D offrono diversi vantaggi sia per l&#8217;acquirente che per il venditore.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h3 class=\"wp-block-heading has-text-align-right\" style=\"font-size:15px;font-style:normal;font-weight:900\"><em>Configuratori 2D<\/em><\/h3>\n\n\n\n<p class=\"has-text-align-right has-medium-font-size wp-block-paragraph\"><strong class=\"gradient-text\"><strong>I Benefici del rendering Statico<\/strong><\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">I configuratori statici a rendering 2D sono immagini a due dimensioni. Queste &#8220;immagini piatte&#8221; offrono meno dettagli rispetto ai configuratori 3D; tuttavia, sono notevolmente pi\u00f9 economici pur offrendo ai clienti preziose opzioni di personalizzazione.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Sfortunatamente, le immagini 2D sono &#8220;fisse&#8221; (statiche), quindi i clienti non possono manipolare le immagini per vedere da altre angolazioni. Questi file 2D sono di dimensioni pi\u00f9 ridotte, rendendoli pi\u00f9 veloci da scaricare, caricare e trasferire.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">I configuratori 2D sono pi\u00f9 facili da usare, specialmente se non si \u00e8 esperti di tecnologia. Anche se non si ha una vista interattiva a 360\u00b0, molte immagini 2D possono offrire diverse angolazioni.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h3 class=\"wp-block-heading has-text-align-right\" style=\"font-size:15px;font-style:normal;font-weight:900\"><em>Configuratori 3D<\/em><\/h3>\n\n\n\n<p class=\"has-text-align-right has-medium-font-size wp-block-paragraph\"><strong class=\"gradient-text\"><strong>I Benefici delle immagini rotanti<\/strong><\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">Mentre i configuratori 2D sono limitati a immagini piatte, le configurazioni 3D sono interattive, consentendo ai clienti di manipolare le immagini e fornendo una vista a 360\u00b0 del prodotto e migliori opportunit\u00e0 di personalizzazione.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">I configuratori 3D sono superiori e offrono ai clienti un servizio &#8220;premium&#8221;. Consentono ai clienti di modificare il prodotto desiderato secondo le loro specifiche ideali senza che il prodotto debba essere fabbricato.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Il processo beneficia sia l&#8217;acquirente che il venditore, risparmiando tempo e risorse. I clienti che interagiscono con configuratori 3D sono pi\u00f9 propensi a effettuare un acquisto che li soddisfi. Pertanto, sono pi\u00f9 propensi a promuovere il marchio e a condividerlo con amici e familiari.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center w-full p-0 m-0 el-anim col-landing center-element has-background is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"background:linear-gradient(135deg,rgb(0,0,134) 0%,rgb(0,0,60) 100%)\">\n<div class=\"wp-block-column is-vertically-aligned-center center-element is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns center-element col-landing is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"has-text-align-left font-sans-serif-bold has-white-color has-text-color wp-block-paragraph\" style=\"font-size:30px\">Scopri ulteriori benefici sui configuratori!<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:200px\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-font-size aligncenter font-mono has-small-font-size\" style=\"letter-spacing:2px;text-transform:uppercase\"><a class=\"wp-block-button__link has-white-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/in2real.com\/it\/servizio-configuratori\/\" style=\"color:#000086\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>approfondisci<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h2 class=\"wp-block-heading has-large-font-size\" style=\"font-style:normal;font-weight:900\"><span class=\"ez-toc-section\" id=\"Altri_Fattori_Essenziali_per_un_Marketing_Digitale_di_Successo\"><\/span><strong class=\"gradient-text\"><strong><strong><strong><strong><strong><strong><strong>Altri Fattori Essenziali per un Marketing Digitale di Successo<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div style=\"height:145px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">Oltre ai configuratori e alle tecnologie immersive, il marketing digitale di successo per Ferrari comprende una presenza online coerente. Questo include coinvolgenti campagne sui social media, contenuti informativi sulla tradizione e le innovazioni del marchio e un sito web facile da usare che incarna l&#8217;estetica del marchio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vediamo di seguito altri strumenti digitali utili ad aumentare il valore percepito dei brand:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h3 class=\"wp-block-heading has-text-align-right\" style=\"font-size:15px;font-style:normal;font-weight:900\"><em><strong>Realt\u00e0 Aumentata e Realt\u00e0 Virtuale&nbsp;<\/strong><\/em><\/h3>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-right has-medium-font-size\" style=\"font-style:normal;font-weight:900\"><strong class=\"gradient-text\">Virtuale e\/o digitale<\/strong><\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">Grazie all&#8217;innovazione e alla tecnologia, oggi si possono sfruttare le capacit\u00e0 della AR e VR per trasformare l&#8217;esplorazione delle auto. I potenziali acquirenti possono sedersi virtualmente al volante, far ruggire il motore e persino effettuare simulazioni di test drive. Questo incontro coinvolgente non solo favorisce un legame pi\u00f9 profondo, ma eleva anche l&#8217;immagine futuristica del marchio.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h3 class=\"wp-block-heading has-text-align-right\" style=\"font-size:15px;font-style:normal;font-weight:900\"><em><strong>Connessioni Post-vendita<\/strong><\/em><\/h3>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-right has-medium-font-size\" style=\"font-style:normal;font-weight:900\"><strong class=\"gradient-text\">Mantenere il legame<\/strong><\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">Il percorso digitale non termina con l&#8217;acquisto. Coltivare relazioni durature con i propri&nbsp; clienti attraverso connessioni post-vendita senza soluzione di continuit\u00e0 rende il legame con il cliente ancora pi\u00f9 solido. Ci\u00f2 include la pianificazione del servizio di assistenza, gli aggiornamenti sulla manutenzione e persino inviti esclusivi a eventi, tutto facilmente accessibile tramite piattaforme digitali.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h3 class=\"wp-block-heading has-text-align-right\" style=\"font-size:15px;font-style:normal;font-weight:900\"><em><strong><strong>Club Proprietari Post-vendita<\/strong><\/strong><\/em><\/h3>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-right has-medium-font-size\" style=\"font-style:normal;font-weight:900\"><strong class=\"gradient-text\">Selezionare un Elit\u00e8<\/strong><\/h4>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">Una parte integrante dell&#8217;esperienza Ferrari da prendere come spunto \u00e8 il senso di appartenenza a una comunit\u00e0 d&#8217;elite. La maestria digitale del marchio \u00e8 evidente attraverso i club proprietari post-vendita, dove gli appassionati possono interagire, condividere storie e partecipare a incontri virtuali. Ci\u00f2 favorisce un forte legame emotivo con il marchio.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\"><\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-12 column1-desktop-grid__row-1 column1-tablet-grid__span-8 column1-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid el-anim column1-desktop-grid__span-3 column1-desktop-grid__start-2 column1-desktop-grid__row-1 column2-desktop-grid__span-6 column2-desktop-grid__start-6 column2-desktop-grid__row-1 column1-tablet-grid__span-4 column1-tablet-grid__row-1 column2-tablet-grid__span-4 column2-tablet-grid__start-5 column2-tablet-grid__row-1 column1-mobile-grid__span-4 column1-mobile-grid__row-1 column2-mobile-grid__span-4 column2-mobile-grid__row-2\">\n<div class=\"wp-block-jetpack-layout-grid-column wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<h2 class=\"wp-block-heading has-large-font-size\" style=\"font-style:normal;font-weight:900\"><span class=\"ez-toc-section\" id=\"Conclusioni\"><\/span><strong class=\"gradient-text\">Conclusioni<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-jetpack-layout-grid-column text leading-5 lg:text-5 lg:leading-7 wp-block-jetpack-layout-grid__padding-none is-vertically-aligned-top\">\n<p class=\"wp-block-paragraph\">In conclusione, il panorama dell&#8217;industria automobilistica \u00e8 stato trasformato dall&#8217;evoluzione digitale, con marchi rinomati come Ferrari, Aston Martin, BMW, Tesla e Lucid Air che abbracciano l&#8217;innovazione tecnologica per migliorare l&#8217;esperienza dei clienti. <strong class=\"gradient-text\">L&#8217;uso strategico dei configuratori 2D e 3D ha dimostrato di essere un punto di forza<\/strong>, consentendo ai clienti di personalizzare ogni dettaglio dei loro veicoli e creare un legame emotivo profondo con i marchi. La trasformazione del processo di configurazione da un semplice atto di scelta a un coinvolgente viaggio di creazione riflette la tendenza pi\u00f9 ampia dell&#8217;industria verso la personalizzazione su misura e la co-creazione. Oltre a fornire un valore tangibile attraverso le opzioni di personalizzazione, questi strumenti tecnologici <strong class=\"gradient-text\">arricchiscono il valore percepito dei marchi, creando una connessione duratura con i clienti e consolidando le loro posizioni di rilievo nel mondo automobilistico di oggi.<\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns center-element el-anim is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column p-2 is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<hr class=\"wp-block-separator aligncenter has-alpha-channel-opacity\"\/>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"heateor_sss_sharing_container heateor_sss_horizontal_sharing\" data-heateor-ss-offset=\"0\" 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1.73 0 0 1 1.709 1.74 1.709 1.709 0 0 1-1.709 1.711 1.733 1.733 0 0 1-1.73-1.711zm9.565 4.968a5.573 5.573 0 0 1-4.081 1.272h-.032a5.576 5.576 0 0 1-4.087-1.272.6.6 0 0 1 .844-.854 4.5 4.5 0 0 0 3.238.927h.032a4.5 4.5 0 0 0 3.237-.927.6.6 0 1 1 .844.854zm-.331-3.256a1.726 1.726 0 1 1 1.709-1.712 1.717 1.717 0 0 1-1.712 1.712z\" fill=\"#fff\"\/><\/svg><\/span><\/a><\/div><div class=\"heateorSssClear\"><\/div><\/div>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-center mb-[19px] lg:mb-lg text-6 lg:text-8 font-sans-serif-bold font-bold leading-7\" style=\"font-size:30px\">Leggi anche:<\/h4>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns center-element is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column center-element is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:200px\">\n<figure class=\"wp-block-image aligncenter size-large is-resized is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/copertina-TEST_4-2-edited.jpg\" alt=\"Copertina TEST 4 2 edited\" class=\"wp-image-6489\" style=\"width:200px;height:200px\" width=\"200\" height=\"200\" srcset=\"https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/copertina-TEST_4-2-edited.jpg 1080w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/copertina-TEST_4-2-edited-300x300.jpg 300w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/copertina-TEST_4-2-edited-1024x1024.jpg 1024w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/copertina-TEST_4-2-edited-150x150.jpg 150w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/copertina-TEST_4-2-edited-768x768.jpg 768w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/copertina-TEST_4-2-edited-628x628.jpg 628w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/copertina-TEST_4-2-edited-630x630.jpg 630w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/copertina-TEST_4-2-edited-854x854.jpg 854w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading has-text-align-center font-sans-serif-bold font-bold has-medium-font-size\">Come presentare al meglio le moto nell&#8217;era digitale<\/h5>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-font-size aligncenter font-mono has-small-font-size\" style=\"letter-spacing:1px;text-transform:uppercase\"><a class=\"wp-block-button__link has-black-background-color has-background wp-element-button\" href=\"https:\/\/in2real.com\/it\/blog\/come-presentare-al-meglio-le-moto-nellera-digitale\/\"><strong>leggi<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column center-element is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:200px\">\n<figure class=\"wp-block-image aligncenter size-large is-resized is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/Confjpg-edited-1024x1024.jpg\" alt=\"Confjpg edited\" class=\"wp-image-6481\" style=\"width:200px;height:200px\" width=\"200\" height=\"200\" srcset=\"https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/Confjpg-edited-1024x1024.jpg 1024w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/Confjpg-edited-300x300.jpg 300w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/Confjpg-edited-150x150.jpg 150w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/Confjpg-edited-768x768.jpg 768w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/Confjpg-edited-628x628.jpg 628w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/Confjpg-edited-630x630.jpg 630w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/Confjpg-edited-854x854.jpg 854w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/Confjpg-edited.jpg 1080w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<h5 class=\"wp-block-heading has-text-align-center font-sans-serif-bold font-bold has-medium-font-size\">Migliora l&#8217;esperienza di acquisto delle moto<\/h5>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-font-size aligncenter font-mono has-small-font-size\" style=\"letter-spacing:1px;text-transform:uppercase\"><a class=\"wp-block-button__link has-black-background-color has-background wp-element-button\" href=\"https:\/\/in2real.com\/it\/blog\/migliora-lesperienza-di-acquisto-delle-moto\/\"><strong>leggi<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center w-full p-0 m-0 el-anim col-landing center-element has-background is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\" style=\"background-color:#7a66f2\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flex wp-container-15 wp-block-columns are-vertically-aligned-center px-4 lg:container grid grid-cols-2 md:grid-cols-12 gap-lg md:gap-10 is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns center-element col-landing is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:200px\">\n<figure class=\"wp-block-image aligncenter size-full is-resized is-layout-flow wp-block-column is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/francesca-854x1283-1.jpg\" alt=\"Francesca Dattilo, autrice dell'articolo\" class=\"wp-image-6182\" style=\"width:150px;height:150px\" width=\"150\" height=\"150\" srcset=\"https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/francesca-854x1283-1.jpg 400w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/francesca-854x1283-1-300x300.jpg 300w, https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/francesca-854x1283-1-150x150.jpg 150w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"has-text-align-left font-sans-serif-bold has-white-color has-text-color has-medium-font-size wp-block-paragraph\">Francesca Dattilo<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-white-color has-text-color wp-block-paragraph\" style=\"font-style:normal;font-weight:400\">Designer di formazione, dal 2019 mi occupo di comunicazione e marketing per In2real. Potete confrontarvi con me e il mio team per identificare le esigenze della vostra azienda e definire la giusta strategia.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-white-color has-text-color wp-block-paragraph\" style=\"font-style:normal;font-weight:400\"><em><a href=\"mailto:francesca.dattilo@in2real.com\" target=\"_blank\" rel=\"noreferrer noopener\">francesca.dattilo<\/a><\/em><\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\"><section class=\"call-to-action left bg-gradient-to-br from-blue-100 to-blue-200 py-[115px] el-anim\" data-color=\"255, 255, 255\">\n  <div class=\"gap-lg gap-y-0 lg:container px-4 grid grid-cols-2 md:grid-cols-12 lg:gap-10\">\n                       <div class=\"col-span-2 md:col-span-5 md:col-start-2\">\n         \n        <h4 class=\"text-white text-6 lg:text-8 font-sans-serif-bold font-bold mb-5 lg:mb-lg\">Rimani aggiornato!<\/h4>\n                      <\/div>\n            \n                       <div class=\"col-span-2 md:col-span-3 md:col-start-9 md:flex md:justify-center md:items-center\">\n                            <a class=\"group relative inline-flex items-center text-black hover:text-white transition-all ease-linear duration-300 bg-gradient-to-br from-white to-white hover:ease-linear hover:bg-gradient-to-br hover:from-blue-100 hover:to-blue-200 text-2 lg:text uppercase py-4 pl-6 pr-20 lg:pl-lg lg:pr-24 rounded-3xl font-mono tracking-[2px] cta-no-wrap\" href=\"https:\/\/in2real.us12.list-manage.com\/subscribe?u=238b828a62beb9a16695d5df1&#038;id=7eb176ed13\" target=\"_blank\" rel=\"noopener\">\n              Inscriviti alla Newsletter\n              <svg class=\"absolute right-[24px] lg:right-[30px] group-hover:opacity-0\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"39.285\" height=\"14.849\" viewBox=\"0 0 39.285 14.849\">\n                <g id=\"Raggruppa_2\" data-name=\"Raggruppa 2\" transform=\"translate(-133.493 -16.575)\">\n                  <path id=\"Path_2\" data-name=\"Path 2\" d=\"M.5,1.5,39,1\" transform=\"translate(133 23)\" fill=\"none\" stroke=\"#0a0a0a\" stroke-miterlimit=\"10\" stroke-width=\"1\"\/>\n                  <path id=\"Rectangle\" d=\"M10,0V10H0\" transform=\"translate(157.929 24) rotate(-45)\" fill=\"none\" stroke=\"#0a0a0a\" stroke-miterlimit=\"10\" stroke-width=\"1\"\/>\n                <\/g>\n              <\/svg>\n\n              <svg class=\"absolute right-[24px] lg:right-[30px] opacity-0 group-hover:opacity-100\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"39.285\" height=\"14.849\" viewBox=\"0 0 33.443 12.707\">\n                <g id=\"Raggruppa_2\" data-name=\"Raggruppa 2\" transform=\"translate(-115.418 -15.717)\">\n                  <path id=\"Path_2\" data-name=\"Path 2\" d=\"M.424,1.273,33.093.849\" transform=\"translate(115 21.223)\" fill=\"none\" stroke=\"#fff\" stroke-miterlimit=\"10\" stroke-width=\"1\"\/>\n                  <path id=\"Rectangle\" d=\"M8.485,0V8.485H0\" transform=\"translate(136.153 22.071) rotate(-45)\" fill=\"none\" stroke=\"#fff\" stroke-miterlimit=\"10\" stroke-width=\"1\"\/>\n                <\/g>\n              <\/svg>\n          <\/a>\n              <\/div>\n           \n  <\/div>\n<\/section><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Nel contesto in continua mutazione in ambito digitale, anche icone del calibro di Ferrari riconoscono l&#8217;importanza della tecnologia nell&#8217;ottimizzare le proprie proposte e preservare la propria posizione di prestigio. Questo articolo esamina in dettaglio come Ferrari, simbolo di eccellenza nell&#8217;industria automobilistica, utilizzi strumenti digitali &#8211; come il configuratore 3D &#8211; per elevare il valore del &hellip; <a href=\"https:\/\/in2real.com\/it\/blog\/come-diventare-una-ferrari\/\">Continued<\/a><\/p>\n","protected":false},"author":3,"featured_media":4742,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"categories":[222],"tags":[228,225,226,233],"class_list":["post-13385","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-innovazione-tecnologie","tag-settore-automobilistico","tag-configuratori-3d","tag-prodotti-3d","tag-visualizzazione-prodotti"],"acf":[],"taxonomy_info":{"category":[{"value":222,"label":"Innovazione e Tecnologie"}],"post_tag":[{"value":228,"label":"automotive"},{"value":225,"label":"configuratori 3d"},{"value":226,"label":"prodotti 3d"},{"value":233,"label":"visualizzazione prodotti"}]},"featured_image_src_large":["https:\/\/in2real.com\/wp-content\/uploads\/2023\/02\/2pf_a_blue_ferrari_toy_car_running_fast_abstract_style_2.5D_styl_22b33766-2c6b-435b-b0ba-b34cf0bf0697-1024x1024.jpg",1024,1024,true],"author_info":{"display_name":"Francesca Dattilo","author_link":"https:\/\/in2real.com\/it\/blog\/author\/francesca-dattilo\/"},"comment_info":0,"category_info":[{"term_id":222,"name":"Innovazione e Tecnologie","slug":"innovazione-tecnologie","term_group":0,"term_taxonomy_id":222,"taxonomy":"category","description":"Rimani aggiornato con i pi\u00f9 recenti sviluppi nel mondo dell'innovazione e della tecnologia. Qui esploriamo come le tecnologie all'avanguardia come CGI, configuratori 3D in tempo reale e soluzioni digitali stanno trasformando settori come l'automotive, il design di prodotto e il marketing esperienziale. Scopri le intuizioni degli esperti e il futuro della tecnologia nei nostri settori di riferimento.","parent":0,"count":27,"filter":"raw","cat_ID":222,"category_count":27,"category_description":"Rimani aggiornato con i pi\u00f9 recenti sviluppi nel mondo dell'innovazione e della tecnologia. Qui esploriamo come le tecnologie all'avanguardia come CGI, configuratori 3D in tempo reale e soluzioni digitali stanno trasformando settori come l'automotive, il design di prodotto e il marketing esperienziale. Scopri le intuizioni degli esperti e il futuro della tecnologia nei nostri settori di riferimento.","cat_name":"Innovazione e Tecnologie","category_nicename":"innovazione-tecnologie","category_parent":0}],"tag_info":[{"term_id":228,"name":"automotive","slug":"settore-automobilistico","term_group":0,"term_taxonomy_id":228,"taxonomy":"post_tag","description":"","parent":0,"count":9,"filter":"raw"},{"term_id":225,"name":"configuratori 3d","slug":"configuratori-3d","term_group":0,"term_taxonomy_id":225,"taxonomy":"post_tag","description":"","parent":0,"count":22,"filter":"raw"},{"term_id":226,"name":"prodotti 3d","slug":"prodotti-3d","term_group":0,"term_taxonomy_id":226,"taxonomy":"post_tag","description":"","parent":0,"count":27,"filter":"raw"},{"term_id":233,"name":"visualizzazione prodotti","slug":"visualizzazione-prodotti","term_group":0,"term_taxonomy_id":233,"taxonomy":"post_tag","description":"","parent":0,"count":29,"filter":"raw"}],"_links":{"self":[{"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/posts\/13385","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/comments?post=13385"}],"version-history":[{"count":24,"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/posts\/13385\/revisions"}],"predecessor-version":[{"id":31156,"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/posts\/13385\/revisions\/31156"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/media\/4742"}],"wp:attachment":[{"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/media?parent=13385"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/categories?post=13385"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/tags?post=13385"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}