{"id":27671,"date":"2025-04-09T07:30:32","date_gmt":"2025-04-09T07:30:32","guid":{"rendered":"https:\/\/in2real.com\/works\/archiproduct\/"},"modified":"2025-04-10T09:08:27","modified_gmt":"2025-04-10T09:08:27","slug":"archiproduct","status":"publish","type":"works","link":"https:\/\/in2real.com\/it\/works\/archiproduct\/","title":{"rendered":"Archiproduct"},"content":{"rendered":"<style>.kadence-column27497_a55220-f8 > .kt-inside-inner-col,.kadence-column27497_a55220-f8 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_a55220-f8 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_a55220-f8 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_a55220-f8 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_a55220-f8 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_a55220-f8{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_a55220-f8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_a55220-f8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_a55220-f8\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id27497_f0e22e-ec > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id27497_f0e22e-ec > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id27497_f0e22e-ec > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:600px;margin-left:auto;margin-right:auto;padding-left:0px;min-height:100vh;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id27497_f0e22e-ec{background-image:url('https:\/\/in2real.com\/wp-content\/uploads\/2025\/04\/Pattern-low-2.jpg');background-size:cover;background-position:center center;background-attachment:fixed;background-repeat:no-repeat;}.kb-row-layout-id27497_f0e22e-ec > .kt-row-layout-overlay{opacity:0.14;background-color:var(--global-palette9, #ffffff);mix-blend-mode:normal;}@media all and (max-width: 1024px), only screen and (min-device-width: 1024px) and (max-device-width: 1366px) and (-webkit-min-device-pixel-ratio: 2) and (hover: none){.kb-row-layout-id27497_f0e22e-ec{background-attachment:scroll;}}@media all and (max-width: 1024px){.kb-row-layout-id27497_f0e22e-ec > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id27497_f0e22e-ec > .kt-row-column-wrap{padding-top:120px;padding-right:15px;padding-bottom:60px;padding-left:15px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id27497_f0e22e-ec alignfull kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-layout-overlay kt-row-overlay-normal\"><\/div><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle\">\n<style>.kadence-column27497_b6c327-58 > .kt-inside-inner-col{padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;}.kadence-column27497_b6c327-58 > .kt-inside-inner-col,.kadence-column27497_b6c327-58 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_b6c327-58 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_b6c327-58 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_b6c327-58 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_b6c327-58 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_b6c327-58{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_b6c327-58 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_b6c327-58 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_b6c327-58 inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading27497_867a9f-ab, .wp-block-kadence-advancedheading.kt-adv-heading27497_867a9f-ab[data-kb-block=\"kb-adv-heading27497_867a9f-ab\"]{text-align:center;font-size:3.8rem;line-height:1.2;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading27497_867a9f-ab mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading27497_867a9f-ab[data-kb-block=\"kb-adv-heading27497_867a9f-ab\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading27497_867a9f-ab, .wp-block-kadence-advancedheading.kt-adv-heading27497_867a9f-ab[data-kb-block=\"kb-adv-heading27497_867a9f-ab\"]{font-size:2rem;}}<\/style>\n<p class=\"kt-adv-heading27497_867a9f-ab font-sans-serif-bold font-bold text-white text-7 leading-8 wp-block-kadence-advancedheading has-white-color has-text-color\" data-kb-block=\"kb-adv-heading27497_867a9f-ab\">Archiproduct &#8211; Pygital Brand Experience<\/p>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n<style>.kb-row-layout-id27497_25414c-bd > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id27497_25414c-bd > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id27497_25414c-bd > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:1200px;margin-left:auto;margin-right:auto;padding-top:var(--global-kb-spacing-xxl, 5rem);padding-right:var(--global-kb-spacing-md, 2rem);padding-bottom:var(--global-kb-spacing-xxl, 5rem);padding-left:var(--global-kb-spacing-md, 2rem);grid-template-columns:minmax(0, calc(45% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)))minmax(0, calc(55% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)));}.kb-row-layout-id27497_25414c-bd > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id27497_25414c-bd > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-4xl, 8rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-left:var(--global-kb-spacing-lg, 3rem);grid-template-columns:minmax(0, 1fr) minmax(0, 2fr);}}@media all and (max-width: 767px){.kb-row-layout-id27497_25414c-bd > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-xl, 4rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);padding-left:var(--global-kb-spacing-xs, 1rem);grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id27497_25414c-bd alignnone wp-block-kadence-rowlayout\" id=\"par\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-right-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column27497_f713d3-c7 > .kt-inside-inner-col{display:flex;}.kadence-column27497_f713d3-c7 > .kt-inside-inner-col,.kadence-column27497_f713d3-c7 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_f713d3-c7 > .kt-inside-inner-col{row-gap:var(--global-kb-gap-sm, 1rem);column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_f713d3-c7 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_f713d3-c7 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_f713d3-c7 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_f713d3-c7{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_f713d3-c7 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_f713d3-c7 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_f713d3-c7\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\">\n<p class=\"text leading-5 lg:text-5 lg:leading-7 font-mono wp-block-paragraph\" style=\"font-size:14px;text-transform:uppercase\">CLIENTE<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Archiproduct Milano<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"text leading-5 lg:text-5 lg:leading-7 font-mono wp-block-paragraph\" style=\"font-size:14px;text-transform:uppercase\">Attivit\u00e0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">AR Experience<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Video CGI + AR<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Scansione Virtuale dello Spazio<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Virtual Tour<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"text leading-5 lg:text-5 lg:leading-7 font-mono wp-block-paragraph\" style=\"font-size:14px;text-transform:uppercase\">VISITA<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/milano.archiproducts.com\/edizione-2024\/\" target=\"_blank\" rel=\"noopener\">milano.archiproducts.com<\/a><\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column27497_8e95ef-59 > .kt-inside-inner-col,.kadence-column27497_8e95ef-59 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_8e95ef-59 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_8e95ef-59 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_8e95ef-59 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_8e95ef-59 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_8e95ef-59{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_8e95ef-59 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_8e95ef-59 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_8e95ef-59\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-easing=\"ease-in-out\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\"><style>.kadence-column27497_a7e194-ea > .kt-inside-inner-col{display:flex;}.kadence-column27497_a7e194-ea > .kt-inside-inner-col,.kadence-column27497_a7e194-ea > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_a7e194-ea > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_a7e194-ea > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column27497_a7e194-ea > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column27497_a7e194-ea{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_a7e194-ea{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_a7e194-ea > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column27497_a7e194-ea > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_a7e194-ea{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column27497_a7e194-ea{align-self:flex-start;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_a7e194-ea{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_a7e194-ea > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 1024px){.kadence-column27497_a7e194-ea > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column27497_a7e194-ea{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_a7e194-ea{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_a7e194-ea > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column27497_a7e194-ea > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_a7e194-ea\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading text-6 lg:text-8 font-sans-serif-bold font-bold mb-5 lg:mb-lg has-black-color has-text-color has-link-color has-large-font-size wp-elements-1\">Pygital Brand Experience per Archiproduct<\/h2>\n<\/div><\/div>\n\n\n\n<p class=\"text leading-5 lg:text-5 lg:leading-7 wp-block-paragraph\">Archiproducts \u00e8 una delle realt\u00e0 pi\u00f9 influenti a livello globale nel mondo del design e dell\u2019architettura. Durante la Milano Design Week 2024, il loro showroom di via Tortona \u00e8 diventato ancora una volta un punto nevralgico per brand, creativi e appassionati provenienti da tutto il mondo. <\/p>\n\n\n\n<p class=\"text leading-5 lg:text-5 lg:leading-7 wp-block-paragraph\"> In meno di un mese, In2real ha progettato e realizzato una <strong>phygital experience<\/strong> che integrasse arte, tecnologia e interazione: una cascata virtuale in <strong>realt\u00e0 aumentata<\/strong> che ha trasformato la facciata dello showroom in una <strong>superficie viva e cangiante<\/strong>, in perfetta sintonia con il tema dell&#8217;acqua proposto da <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\"><strong><a href=\"https:\/\/studiopepe.info\/\" target=\"_blank\" rel=\"noopener\">Studio Pepe<\/a><\/strong><\/mark>.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n<figure class=\"wp-block-video el-anim\"><video autoplay=\"\" loop=\"\" muted=\"\" preload=\"auto\" src=\"https:\/\/in2real.com\/wp-content\/uploads\/2025\/04\/VT-Archi_orizzontale.mp4\"><\/video><\/figure>\n<style>.kb-row-layout-id27497_109eba-fb > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id27497_109eba-fb > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id27497_109eba-fb > .kt-row-column-wrap{column-gap:var(--global-kb-gap-none, 0rem );row-gap:var(--global-kb-gap-md, 2rem);max-width:1200px;margin-left:auto;margin-right:auto;padding-top:var(--global-kb-spacing-3xl, 6.5rem);padding-right:var(--global-kb-spacing-md, 2rem);padding-bottom:var(--global-kb-spacing-3xl, 6.5rem);padding-left:var(--global-kb-spacing-md, 2rem);grid-template-columns:minmax(0, calc(45% - ((var(--global-kb-gap-none, 0rem ) * 1 )\/2)))minmax(0, calc(55% - ((var(--global-kb-gap-none, 0rem ) * 1 )\/2)));}.kb-row-layout-id27497_109eba-fb{background-color:#f2f2f2;}.kb-row-layout-id27497_109eba-fb > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id27497_109eba-fb > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-4xl, 8rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-left:var(--global-kb-spacing-lg, 3rem);grid-template-columns:minmax(0, 1fr) minmax(0, 2fr);}}@media all and (max-width: 767px){.kb-row-layout-id27497_109eba-fb > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-xl, 4rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);padding-left:var(--global-kb-spacing-xs, 1rem);grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id27497_109eba-fb alignnone kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-right-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column27497_13e385-17 > .kt-inside-inner-col{display:flex;}.kadence-column27497_13e385-17 > .kt-inside-inner-col,.kadence-column27497_13e385-17 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_13e385-17 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_13e385-17 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column27497_13e385-17 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column27497_13e385-17{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_13e385-17{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_13e385-17 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column27497_13e385-17 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_13e385-17{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column27497_13e385-17{align-self:flex-start;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_13e385-17{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_13e385-17 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 1024px){.kadence-column27497_13e385-17 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column27497_13e385-17{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_13e385-17{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_13e385-17 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column27497_13e385-17 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_13e385-17\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-easing=\"ease-in-out\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading text-6 lg:text-8 font-sans-serif-bold font-bold mb-5 lg:mb-lg has-black-color has-text-color has-link-color has-large-font-size wp-elements-2\">Le sfide del Cliente:<\/h2>\n<\/div><\/div>\n\n\n<style>.kadence-column27497_935238-d9 > .kt-inside-inner-col,.kadence-column27497_935238-d9 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_935238-d9 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_935238-d9 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_935238-d9 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_935238-d9 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_935238-d9{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_935238-d9 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_935238-d9 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_935238-d9\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-easing=\"ease-in-out\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id27497_fc0ac7-17 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id27497_fc0ac7-17 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id27497_fc0ac7-17 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-none, 0rem );row-gap:var(--global-kb-gap-md, 2rem);max-width:1168px;margin-left:auto;margin-right:auto;padding-top:0px;padding-right:var(--global-kb-spacing-md, 2rem);padding-bottom:0px;padding-left:var(--global-kb-spacing-md, 2rem);}.kb-row-layout-id27497_fc0ac7-17 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id27497_fc0ac7-17 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id27497_fc0ac7-17 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id27497_fc0ac7-17 > .kt-row-column-wrap{padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 1024px){.kb-row-layout-id27497_fc0ac7-17 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}}@media all and (max-width: 767px){.kb-row-layout-id27497_fc0ac7-17 > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-xl, 4rem);padding-right:0px;padding-bottom:var(--global-kb-spacing-xl, 4rem);padding-left:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id27497_fc0ac7-17 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id27497_fc0ac7-17 alignnone el-anim wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-4-columns kt-row-layout-two-grid kt-tab-layout-two-grid kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column27497_3ed9f4-87 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-xs, 1rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-xs, 1rem);}.kadence-column27497_3ed9f4-87 > .kt-inside-inner-col,.kadence-column27497_3ed9f4-87 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_3ed9f4-87 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_3ed9f4-87 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_3ed9f4-87 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_3ed9f4-87 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_3ed9f4-87{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_3ed9f4-87 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_3ed9f4-87 > .kt-inside-inner-col{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_3ed9f4-87\"><div class=\"kt-inside-inner-col\"><style>.kb-image27497_82880b-27.kb-image-is-ratio-size, .kb-image27497_82880b-27 .kb-image-is-ratio-size{max-width:200px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image27497_82880b-27.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image27497_82880b-27 .kb-image-is-ratio-size{align-self:unset;}.kb-image27497_82880b-27{max-width:200px;}.image-is-svg.kb-image27497_82880b-27{-webkit-flex:0 1 100%;flex:0 1 100%;}.image-is-svg.kb-image27497_82880b-27 img{width:100%;}.kb-image27497_82880b-27 .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<figure class=\"wp-block-kadence-image kb-image27497_82880b-27 size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"771\" src=\"https:\/\/in2real.com\/wp-content\/uploads\/2025\/01\/Group-72-2.png\" alt=\"\" class=\"kb-img wp-image-25641\" srcset=\"https:\/\/in2real.com\/wp-content\/uploads\/2025\/01\/Group-72-2.png 768w, https:\/\/in2real.com\/wp-content\/uploads\/2025\/01\/Group-72-2-300x300.png 300w, https:\/\/in2real.com\/wp-content\/uploads\/2025\/01\/Group-72-2-150x150.png 150w, https:\/\/in2real.com\/wp-content\/uploads\/2025\/01\/Group-72-2-630x632.png 630w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-27497_41a160-09 .kt-block-spacer{height:20px;}.wp-block-kadence-spacer.kt-block-spacer-27497_41a160-09 .kt-divider{border-top-width:1px;height:1px;border-top-color:#eee;width:80%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-27497_41a160-09\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><\/div><\/div>\n\n\n\n<p class=\"text md:text-3 leading-3 font-sans-serif-news has-black-color has-text-color has-link-color wp-elements-3 wp-block-paragraph\" style=\"font-size:14px\"><strong>Coinvolgere i visitatori in modo memorabile<br\/><\/strong>Distinguersi durante la Milano Design Week con un\u2019esperienza che lasciasse il segno tra centinaia di esposizioni.<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column27497_ebc4ba-53 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-xs, 1rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-xs, 1rem);}.kadence-column27497_ebc4ba-53 > .kt-inside-inner-col,.kadence-column27497_ebc4ba-53 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_ebc4ba-53 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_ebc4ba-53 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_ebc4ba-53 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_ebc4ba-53 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_ebc4ba-53{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_ebc4ba-53 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_ebc4ba-53 > .kt-inside-inner-col{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_ebc4ba-53\"><div class=\"kt-inside-inner-col\"><style>.kb-image27497_b4517a-2d.kb-image-is-ratio-size, .kb-image27497_b4517a-2d .kb-image-is-ratio-size{max-width:200px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image27497_b4517a-2d.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image27497_b4517a-2d .kb-image-is-ratio-size{align-self:unset;}.kb-image27497_b4517a-2d{max-width:200px;}.image-is-svg.kb-image27497_b4517a-2d{-webkit-flex:0 1 100%;flex:0 1 100%;}.image-is-svg.kb-image27497_b4517a-2d img{width:100%;}.kb-image27497_b4517a-2d .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<figure class=\"wp-block-kadence-image kb-image27497_b4517a-2d size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"817\" height=\"816\" src=\"https:\/\/in2real.com\/wp-content\/uploads\/2024\/07\/Group-64.png\" alt=\"\" class=\"kb-img wp-image-22823\" srcset=\"https:\/\/in2real.com\/wp-content\/uploads\/2024\/07\/Group-64.png 817w, https:\/\/in2real.com\/wp-content\/uploads\/2024\/07\/Group-64-300x300.png 300w, https:\/\/in2real.com\/wp-content\/uploads\/2024\/07\/Group-64-150x150.png 150w, https:\/\/in2real.com\/wp-content\/uploads\/2024\/07\/Group-64-768x767.png 768w, https:\/\/in2real.com\/wp-content\/uploads\/2024\/07\/Group-64-628x628.png 628w, https:\/\/in2real.com\/wp-content\/uploads\/2024\/07\/Group-64-630x629.png 630w\" sizes=\"auto, (max-width: 817px) 100vw, 817px\" \/><\/figure>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-27497_96fdd8-bb .kt-block-spacer{height:20px;}.wp-block-kadence-spacer.kt-block-spacer-27497_96fdd8-bb .kt-divider{border-top-width:1px;height:1px;border-top-color:#eee;width:80%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-27497_96fdd8-bb\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><\/div><\/div>\n\n\n\n<p class=\"text md:text-3 leading-3 font-sans-serif-news has-black-color has-text-color has-link-color wp-elements-4 wp-block-paragraph\" style=\"font-size:14px\"><strong>Dare vita alla facciata dello showroom<br\/><\/strong>Trasformare l\u2019esterno dello spazio espositivo in un\u2019installazione immersiva e coerente con il tema curatoriale.<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column27497_902959-1c > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-xs, 1rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-xs, 1rem);}.kadence-column27497_902959-1c > .kt-inside-inner-col,.kadence-column27497_902959-1c > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_902959-1c > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_902959-1c > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_902959-1c > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_902959-1c > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_902959-1c{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_902959-1c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_902959-1c > .kt-inside-inner-col{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_902959-1c\"><div class=\"kt-inside-inner-col\"><style>.kb-image27497_70ab2c-66.kb-image-is-ratio-size, .kb-image27497_70ab2c-66 .kb-image-is-ratio-size{max-width:200px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image27497_70ab2c-66.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image27497_70ab2c-66 .kb-image-is-ratio-size{align-self:unset;}.kb-image27497_70ab2c-66{max-width:200px;}.image-is-svg.kb-image27497_70ab2c-66{-webkit-flex:0 1 100%;flex:0 1 100%;}.image-is-svg.kb-image27497_70ab2c-66 img{width:100%;}.kb-image27497_70ab2c-66 .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<figure class=\"wp-block-kadence-image kb-image27497_70ab2c-66 size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"771\" src=\"https:\/\/in2real.com\/wp-content\/uploads\/2025\/01\/i.png\" alt=\"\" class=\"kb-img wp-image-25646\" srcset=\"https:\/\/in2real.com\/wp-content\/uploads\/2025\/01\/i.png 768w, https:\/\/in2real.com\/wp-content\/uploads\/2025\/01\/i-300x300.png 300w, https:\/\/in2real.com\/wp-content\/uploads\/2025\/01\/i-150x150.png 150w, https:\/\/in2real.com\/wp-content\/uploads\/2025\/01\/i-630x632.png 630w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-27497_cce6ef-94 .kt-block-spacer{height:20px;}.wp-block-kadence-spacer.kt-block-spacer-27497_cce6ef-94 .kt-divider{border-top-width:1px;height:1px;border-top-color:#eee;width:80%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-27497_cce6ef-94\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><\/div><\/div>\n\n\n\n<p class=\"text md:text-3 leading-3 font-sans-serif-news has-black-color has-text-color has-link-color wp-elements-5 wp-block-paragraph\" style=\"font-size:14px\"><strong>Rafforzare la presenza digitale del brand<br\/><\/strong>Integrare linguaggi innovativi come AR e CGI per aumentare la visibilit\u00e0 e l&#8217;identit\u00e0 digitale di Archiproducts.<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column27497_01784e-a0 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-xs, 1rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-xs, 1rem);}.kadence-column27497_01784e-a0 > .kt-inside-inner-col,.kadence-column27497_01784e-a0 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_01784e-a0 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_01784e-a0 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_01784e-a0 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_01784e-a0 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_01784e-a0{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_01784e-a0 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_01784e-a0 > .kt-inside-inner-col{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_01784e-a0\"><div class=\"kt-inside-inner-col\"><style>.kb-image27497_66f9df-b8.kb-image-is-ratio-size, .kb-image27497_66f9df-b8 .kb-image-is-ratio-size{max-width:200px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image27497_66f9df-b8.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image27497_66f9df-b8 .kb-image-is-ratio-size{align-self:unset;}.kb-image27497_66f9df-b8{max-width:200px;}.image-is-svg.kb-image27497_66f9df-b8{-webkit-flex:0 1 100%;flex:0 1 100%;}.image-is-svg.kb-image27497_66f9df-b8 img{width:100%;}.kb-image27497_66f9df-b8 .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<figure class=\"wp-block-kadence-image kb-image27497_66f9df-b8 size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"771\" src=\"https:\/\/in2real.com\/wp-content\/uploads\/2024\/10\/versatitlity-1.png\" alt=\"\" class=\"kb-img wp-image-24021\" srcset=\"https:\/\/in2real.com\/wp-content\/uploads\/2024\/10\/versatitlity-1.png 768w, https:\/\/in2real.com\/wp-content\/uploads\/2024\/10\/versatitlity-1-300x300.png 300w, https:\/\/in2real.com\/wp-content\/uploads\/2024\/10\/versatitlity-1-150x150.png 150w, https:\/\/in2real.com\/wp-content\/uploads\/2024\/10\/versatitlity-1-630x632.png 630w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-27497_aaf209-b7 .kt-block-spacer{height:20px;}.wp-block-kadence-spacer.kt-block-spacer-27497_aaf209-b7 .kt-divider{border-top-width:1px;height:1px;border-top-color:#eee;width:80%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-27497_aaf209-b7\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><\/div><\/div>\n\n\n\n<p class=\"text md:text-3 leading-3 font-sans-serif-news has-black-color has-text-color has-link-color wp-elements-6 wp-block-paragraph\" style=\"font-size:14px\"><strong>Estendere l\u2019esperienza oltre l\u2019evento<br\/><\/strong>Mantenere vivo l\u2019interesse anche dopo la Design Week, raggiungendo un pubblico pi\u00f9 ampio nel tempo e nello spazio.<\/p>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div><style>.kadence-column27497_81a0b9-02{max-width:1200px;margin-left:auto;margin-right:auto;}.wp-block-kadence-column.kb-section-dir-horizontal:not(.kb-section-md-dir-vertical)>.kt-inside-inner-col>.kadence-column27497_81a0b9-02{-webkit-flex:0 1 1200px;flex:0 1 1200px;max-width:unset;margin-left:unset;margin-right:unset;}.kadence-column27497_81a0b9-02 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-5xl, 10rem);padding-right:var(--global-kb-spacing-md, 2rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);padding-left:var(--global-kb-spacing-md, 2rem);}.kadence-column27497_81a0b9-02 > .kt-inside-inner-col,.kadence-column27497_81a0b9-02 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_81a0b9-02 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_81a0b9-02 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_81a0b9-02 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_81a0b9-02 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_81a0b9-02{position:relative;}@media all and (min-width: 1025px){.wp-block-kadence-column.kb-section-dir-horizontal>.kt-inside-inner-col>.kadence-column27497_81a0b9-02{-webkit-flex:0 1 1200px;flex:0 1 1200px;max-width:unset;margin-left:unset;margin-right:unset;}}@media all and (max-width: 1024px){.kadence-column27497_81a0b9-02 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_81a0b9-02 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-xl, 4rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);padding-left:var(--global-kb-spacing-xs, 1rem);flex-direction:column;justify-content:center;}.wp-block-kadence-column.kb-section-sm-dir-vertical:not(.kb-section-sm-dir-horizontal):not(.kb-section-sm-dir-specificity)>.kt-inside-inner-col>.kadence-column27497_81a0b9-02{max-width:1200px;-webkit-flex:1;flex:1;margin-left:auto;margin-right:auto;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_81a0b9-02\" data-aos=\"fade-up\" data-aos-easing=\"ease-in-out\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id27497_3b99d7-bf > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id27497_3b99d7-bf > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id27497_3b99d7-bf > .kt-row-column-wrap{column-gap:var(--global-kb-gap-lg, 4rem);row-gap:var(--global-kb-gap-md, 2rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id27497_3b99d7-bf > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id27497_3b99d7-bf > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id27497_3b99d7-bf > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id27497_3b99d7-bf alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column27497_4f373d-cd > .kt-inside-inner-col,.kadence-column27497_4f373d-cd > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_4f373d-cd > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_4f373d-cd > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_4f373d-cd > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_4f373d-cd > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_4f373d-cd{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_4f373d-cd > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_4f373d-cd > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_4f373d-cd\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading27497_d6180d-58, .wp-block-kadence-advancedheading.kt-adv-heading27497_d6180d-58[data-kb-block=\"kb-adv-heading27497_d6180d-58\"]{text-align:center;font-size:var(--global-kb-font-size-xxl, 4rem);font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading27497_d6180d-58 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading27497_d6180d-58[data-kb-block=\"kb-adv-heading27497_d6180d-58\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading27497_d6180d-58, .wp-block-kadence-advancedheading.kt-adv-heading27497_d6180d-58[data-kb-block=\"kb-adv-heading27497_d6180d-58\"]{font-size:var(--global-kb-font-size-xxxl, 5rem);}}<\/style>\n<h2 class=\"kt-adv-heading27497_d6180d-58 font-sans-serif-bold font-bold wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading27497_d6180d-58\">Le nostre Phygital Solutions<\/h2>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n<style>.kb-row-layout-id27497_9457ff-28 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id27497_9457ff-28 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id27497_9457ff-28 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-lg, 4rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:1200px;margin-left:auto;margin-right:auto;padding-top:var(--global-kb-spacing-lg, 3rem);padding-right:var(--global-kb-spacing-md, 2rem);padding-left:var(--global-kb-spacing-md, 2rem);grid-template-columns:minmax(0, calc(45% - ((var(--global-kb-gap-lg, 4rem) * 1 )\/2)))minmax(0, calc(55% - ((var(--global-kb-gap-lg, 4rem) * 1 )\/2)));}.kb-row-layout-id27497_9457ff-28 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id27497_9457ff-28 > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-4xl, 8rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-left:var(--global-kb-spacing-lg, 3rem);grid-template-columns:minmax(0, 1fr) minmax(0, 2fr);}}@media all and (max-width: 767px){.kb-row-layout-id27497_9457ff-28 > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-xl, 4rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);padding-left:var(--global-kb-spacing-xs, 1rem);grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id27497_9457ff-28 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-right-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column27497_d64aeb-e3 > .kt-inside-inner-col{display:flex;}.kadence-column27497_d64aeb-e3 > .kt-inside-inner-col,.kadence-column27497_d64aeb-e3 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_d64aeb-e3 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_d64aeb-e3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:center;}.kadence-column27497_d64aeb-e3 > .kt-inside-inner-col > .kb-image-is-ratio-size{align-self:stretch;}.kadence-column27497_d64aeb-e3 > .kt-inside-inner-col > .wp-block-kadence-advancedgallery{align-self:stretch;}.kadence-column27497_d64aeb-e3 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column27497_d64aeb-e3{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d64aeb-e3{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d64aeb-e3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_d64aeb-e3 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_d64aeb-e3{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column27497_d64aeb-e3{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d64aeb-e3{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d64aeb-e3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column27497_d64aeb-e3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:center;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column27497_d64aeb-e3{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d64aeb-e3{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d64aeb-e3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_d64aeb-e3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_d64aeb-e3\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-easing=\"ease-in-out\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\"><style>.kadence-column27497_08ec18-78 > .kt-inside-inner-col{display:flex;}.kadence-column27497_08ec18-78 > .kt-inside-inner-col,.kadence-column27497_08ec18-78 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_08ec18-78 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_08ec18-78 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:center;}.kadence-column27497_08ec18-78 > .kt-inside-inner-col > .kb-image-is-ratio-size{align-self:stretch;}.kadence-column27497_08ec18-78 > .kt-inside-inner-col > .wp-block-kadence-advancedgallery{align-self:stretch;}.kadence-column27497_08ec18-78 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column27497_08ec18-78{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_08ec18-78{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_08ec18-78 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_08ec18-78 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_08ec18-78{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column27497_08ec18-78{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_08ec18-78{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_08ec18-78 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column27497_08ec18-78 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:center;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column27497_08ec18-78{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_08ec18-78{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_08ec18-78 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_08ec18-78 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_08ec18-78\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-easing=\"ease-in-out\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id27497_4bd4d9-47 > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id27497_4bd4d9-47 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id27497_4bd4d9-47 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var(--wp--style--global--content-size);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;min-height:500px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id27497_4bd4d9-47 > .kt-row-layout-overlay{opacity:0.00;background-color:var(--global-palette9, #ffffff);}@media all and (max-width: 1024px){.kb-row-layout-id27497_4bd4d9-47 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id27497_4bd4d9-47 > .kt-row-column-wrap{padding-right:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-xs, 1rem);min-height:320px;grid-template-columns:minmax(0, 1fr);}}.kb-row-layout-id27497_4bd4d9-47 {width: 100%;}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id27497_4bd4d9-47 alignfull kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kb-blocks-bg-video-container\"><video class=\"kb-blocks-bg-video\" id=\"bg-row-video-27497_4bd4d9-47\" playsinline muted loop src=\"https:\/\/in2real.com\/wp-content\/uploads\/2025\/04\/Archiproduct_experience_AR.mp4\" autoplay><\/video><\/div><div class=\"kt-row-layout-overlay kt-row-overlay-normal\"><\/div><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle kb-theme-content-width\">\n<style>.kadence-column27497_df5cc2-f4 > .kt-inside-inner-col,.kadence-column27497_df5cc2-f4 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_df5cc2-f4 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_df5cc2-f4 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_df5cc2-f4 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_df5cc2-f4 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_df5cc2-f4{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_df5cc2-f4 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_df5cc2-f4 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_df5cc2-f4\"><div class=\"kt-inside-inner-col\"><\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column27497_d9a9f4-98 > .kt-inside-inner-col{display:flex;}.kadence-column27497_d9a9f4-98 > .kt-inside-inner-col,.kadence-column27497_d9a9f4-98 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_d9a9f4-98 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_d9a9f4-98 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_d9a9f4-98 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column27497_d9a9f4-98{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d9a9f4-98{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d9a9f4-98 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_d9a9f4-98 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_d9a9f4-98{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column27497_d9a9f4-98{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d9a9f4-98{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d9a9f4-98 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column27497_d9a9f4-98 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column27497_d9a9f4-98{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d9a9f4-98{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d9a9f4-98 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_d9a9f4-98 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_d9a9f4-98\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-easing=\"ease-in-out\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading font-sans-serif-bold font-bold has-large-font-size\">Aqua AR Experience \u2013 La Facciata prende vita<\/h2>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\">AR Virtual Experience<\/h3>\n\n\n\n<div style=\"height:55px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"text leading-5 lg:text-5 lg:leading-7 wp-block-paragraph\">Abbiamo progettato un\u2019esperienza di realt\u00e0 aumentata che trasformava la facciata dello showroom Archiproducts in una<strong> cascata virtuale, animata con i pattern grafici firmati Studio Pepe<\/strong>. L\u2019attivazione avveniva tramite un QR code stampato su una cartolina distribuita nello spazio espositivo, che fungeva anche da ponte tra mondo fisico e digitale: inquadrando il retro della cartolina, i visitatori potevano vedere emergere il logo di Archiproducts in AR, perfettamente integrato con la grafica. Un\u2019interazione semplice ma sorprendente, pensata per coinvolgere, incuriosire e generare condivisione.  <\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<figure class=\"wp-block-video el-anim\"><video autoplay=\"\" loop=\"\" muted=\"\" preload=\"auto\" src=\"https:\/\/in2real.com\/wp-content\/uploads\/2025\/04\/archiproduct-cgi_montato.mp4\"><\/video><\/figure>\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<style>.kb-row-layout-id27497_c54890-8f > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id27497_c54890-8f > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id27497_c54890-8f > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:1200px;margin-left:auto;margin-right:auto;padding-top:var(--global-kb-spacing-3xl, 6.5rem);padding-right:var(--global-kb-spacing-md, 2rem);padding-bottom:var(--global-kb-spacing-xxl, 5rem);padding-left:var(--global-kb-spacing-md, 2rem);grid-template-columns:minmax(0, calc(45% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)))minmax(0, calc(55% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)));}.kb-row-layout-id27497_c54890-8f > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id27497_c54890-8f > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-4xl, 8rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-left:var(--global-kb-spacing-lg, 3rem);grid-template-columns:minmax(0, 1fr) minmax(0, 2fr);}}@media all and (max-width: 767px){.kb-row-layout-id27497_c54890-8f > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-xl, 4rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);padding-left:var(--global-kb-spacing-xs, 1rem);grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id27497_c54890-8f alignnone wp-block-kadence-rowlayout\" id=\"par\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-right-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column27497_6e76bc-2c > .kt-inside-inner-col{display:flex;}.kadence-column27497_6e76bc-2c > .kt-inside-inner-col,.kadence-column27497_6e76bc-2c > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_6e76bc-2c > .kt-inside-inner-col{row-gap:var(--global-kb-gap-sm, 1rem);column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_6e76bc-2c > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_6e76bc-2c > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_6e76bc-2c > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_6e76bc-2c{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_6e76bc-2c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_6e76bc-2c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_6e76bc-2c\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading font-sans-serif-bold font-bold has-black-color has-text-color has-link-color has-large-font-size wp-elements-7\"> Immersive storytelling for social media<\/h2>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\">Video CGI+AR<\/h3>\n<\/div><\/div>\n\n\n<style>.kadence-column27497_beabbc-aa > .kt-inside-inner-col,.kadence-column27497_beabbc-aa > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_beabbc-aa > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_beabbc-aa > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_beabbc-aa > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_beabbc-aa > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_beabbc-aa{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_beabbc-aa > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_beabbc-aa > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_beabbc-aa\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-easing=\"ease-in-out\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\">\n<p class=\"text leading-5 lg:text-5 lg:leading-7 wp-block-paragraph\">Per amplificare l\u2019impatto dell\u2019esperienza, abbiamo creato<strong> tre video digitali che combinano realt\u00e0 aumentata e CGI,<\/strong> ambientati nelle strade intorno allo showroom. I contenuti raccontavano l\u2019elemento \u201cacqua\u201d attraverso <strong>animazioni sorprendenti e coinvolgenti, pensate per i social media.<\/strong> I video, pubblicati nei giorni dell\u2019evento, hanno aumentato significativamente l\u2019engagement online, estendendo l\u2019esperienza a una platea globale.  <\/p>\n<\/div><\/div>\n\n<\/div><\/div><style>.kb-row-layout-id27497_980937-7a > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id27497_980937-7a > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id27497_980937-7a > .kt-row-column-wrap{column-gap:var(--global-kb-gap-lg, 4rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:1200px;margin-left:auto;margin-right:auto;padding-top:var(--global-kb-spacing-3xl, 6.5rem);padding-right:var(--global-kb-spacing-md, 2rem);padding-bottom:var(--global-kb-spacing-3xl, 6.5rem);padding-left:var(--global-kb-spacing-md, 2rem);grid-template-columns:minmax(0, calc(45% - ((var(--global-kb-gap-lg, 4rem) * 1 )\/2)))minmax(0, calc(55% - ((var(--global-kb-gap-lg, 4rem) * 1 )\/2)));}.kb-row-layout-id27497_980937-7a > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id27497_980937-7a > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-4xl, 8rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-left:var(--global-kb-spacing-lg, 3rem);grid-template-columns:minmax(0, 1fr) minmax(0, 2fr);}}@media all and (max-width: 767px){.kb-row-layout-id27497_980937-7a > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-xl, 4rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);padding-left:var(--global-kb-spacing-xs, 1rem);grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id27497_980937-7a alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-right-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column27497_02c71f-67 > .kt-inside-inner-col{display:flex;}.kadence-column27497_02c71f-67 > .kt-inside-inner-col,.kadence-column27497_02c71f-67 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_02c71f-67 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_02c71f-67 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:center;}.kadence-column27497_02c71f-67 > .kt-inside-inner-col > .kb-image-is-ratio-size{align-self:stretch;}.kadence-column27497_02c71f-67 > .kt-inside-inner-col > .wp-block-kadence-advancedgallery{align-self:stretch;}.kadence-column27497_02c71f-67 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column27497_02c71f-67{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_02c71f-67{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_02c71f-67 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_02c71f-67 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_02c71f-67{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column27497_02c71f-67{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_02c71f-67{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_02c71f-67 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column27497_02c71f-67 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:center;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column27497_02c71f-67{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_02c71f-67{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_02c71f-67 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_02c71f-67 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_02c71f-67\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-easing=\"ease-in-out\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\"><style>.kadence-column27497_f19c30-52 > .kt-inside-inner-col{display:flex;}.kadence-column27497_f19c30-52 > .kt-inside-inner-col,.kadence-column27497_f19c30-52 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_f19c30-52 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_f19c30-52 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:center;}.kadence-column27497_f19c30-52 > .kt-inside-inner-col > .kb-image-is-ratio-size{align-self:stretch;}.kadence-column27497_f19c30-52 > .kt-inside-inner-col > .wp-block-kadence-advancedgallery{align-self:stretch;}.kadence-column27497_f19c30-52 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column27497_f19c30-52{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_f19c30-52{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_f19c30-52 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_f19c30-52 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_f19c30-52{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column27497_f19c30-52{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_f19c30-52{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_f19c30-52 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column27497_f19c30-52 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:center;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column27497_f19c30-52{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_f19c30-52{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_f19c30-52 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_f19c30-52 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_f19c30-52\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-easing=\"ease-in-out\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id27497_1443a7-5c > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id27497_1443a7-5c > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id27497_1443a7-5c > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var(--wp--style--global--content-size);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;min-height:500px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id27497_1443a7-5c > .kt-row-layout-overlay{opacity:0.00;background-color:var(--global-palette9, #ffffff);}@media all and (max-width: 1024px){.kb-row-layout-id27497_1443a7-5c > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id27497_1443a7-5c > .kt-row-column-wrap{padding-right:var(--global-kb-spacing-xs, 1rem);padding-left:var(--global-kb-spacing-xs, 1rem);min-height:320px;grid-template-columns:minmax(0, 1fr);}}.kb-row-layout-id27497_1443a7-5c {width: 100%;}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id27497_1443a7-5c alignfull kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-blocks-carousel kb-blocks-bg-slider kt-carousel-container-dotstyle-dark\"><div class=\"kt-blocks-carousel-init kb-blocks-bg-slider-init kt-carousel-arrowstyle-none kt-carousel-dotstyle-dark\" data-slider-anim-speed=\"400\" data-slider-type=\"slider\" data-slider-scroll=\"1\" data-slider-arrows=\"false\" data-slider-fade=\"true\" data-slider-dots=\"true\" data-slider-hover-pause=\"false\" data-slider-auto=\"true\" data-slider-speed=\"7000\" data-show-pause-button=\"false\"><div class=\"kb-bg-slide-contain\"><div class=\"kb-bg-slide kb-bg-slide-0\" style=\"background-image:url(https:\/\/in2real.com\/wp-content\/uploads\/2025\/04\/UTF-8Archiproducts-Milano-Bedroom1-1.jpg); background-size:cover; background-position:45% 45%; background-repeat:no-repeat;\"><\/div><\/div><\/div><\/div><div class=\"kt-row-layout-overlay kt-row-overlay-normal\"><\/div><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle kb-theme-content-width\">\n<style>.kadence-column27497_202ecf-ff > .kt-inside-inner-col,.kadence-column27497_202ecf-ff > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_202ecf-ff > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_202ecf-ff > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_202ecf-ff > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_202ecf-ff > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_202ecf-ff{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_202ecf-ff > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_202ecf-ff > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_202ecf-ff\"><div class=\"kt-inside-inner-col\"><\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column27497_d1b69e-d1 > .kt-inside-inner-col{display:flex;}.kadence-column27497_d1b69e-d1 > .kt-inside-inner-col,.kadence-column27497_d1b69e-d1 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_d1b69e-d1 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_d1b69e-d1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_d1b69e-d1 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column27497_d1b69e-d1{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d1b69e-d1{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d1b69e-d1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_d1b69e-d1 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_d1b69e-d1{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column27497_d1b69e-d1{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d1b69e-d1{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d1b69e-d1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column27497_d1b69e-d1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column27497_d1b69e-d1{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d1b69e-d1{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_d1b69e-d1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_d1b69e-d1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_d1b69e-d1\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-easing=\"ease-in-out\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading font-sans-serif-bold font-bold has-large-font-size\">Lo Showroom sempre accessibile<\/h2>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\">Virtual Tour &#8211; 3d Scan<\/h3>\n\n\n\n<div style=\"height:59px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"text leading-5 lg:text-5 lg:leading-7 wp-block-paragraph\">Per prolungare l\u2019esperienza oltre la settimana del Fuorisalone, abbiamo realizzato <strong>una scansione 3D dello showroom e sviluppato un virtual tour<\/strong> esplorabile da qualsiasi dispositivo. Grazie a questa soluzione, l\u2019esposizione \u00e8 diventata accessibile anche da remoto, <strong>permettendo a utenti e buyer di esplorare lo spazio in qualsiasi momento<\/strong>, anche dopo la chiusura dell\u2019evento. <\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n<div class=\"embedded_experience\" style=\"padding-right: 10vw; padding-left: 10vw; height: 80vh;\">\u2028<embed src=\"https:\/\/my.matterport.com\/show\/?m=AEHcASVEJce\" width=\"100%\" height=\"100%\" frameborder=\"0\"\/><\/div>\n<style>.wp-block-kadence-spacer.kt-block-spacer-27497_fbe00f-86 .kt-block-spacer{height:150px;}.wp-block-kadence-spacer.kt-block-spacer-27497_fbe00f-86 .kt-divider{border-top-width:1px;height:1px;border-top-color:#eee;width:80%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-27497_fbe00f-86\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><\/div><\/div>\n<style>.kadence-column27497_a56b67-3a > .kt-inside-inner-col,.kadence-column27497_a56b67-3a > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_a56b67-3a > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_a56b67-3a > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_a56b67-3a > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_a56b67-3a > .kt-inside-inner-col{background-color:#f2f2f2;}.kadence-column27497_a56b67-3a > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_a56b67-3a{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_a56b67-3a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_a56b67-3a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_a56b67-3a\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\"><style>.kadence-column27497_8a2876-57{max-width:1200px;margin-left:auto;margin-right:auto;}.wp-block-kadence-column.kb-section-dir-horizontal:not(.kb-section-md-dir-vertical)>.kt-inside-inner-col>.kadence-column27497_8a2876-57{-webkit-flex:0 1 1200px;flex:0 1 1200px;max-width:unset;margin-left:unset;margin-right:unset;}.kadence-column27497_8a2876-57 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-3xl, 6.5rem);padding-right:var(--global-kb-spacing-md, 2rem);padding-bottom:var(--global-kb-spacing-3xl, 6.5rem);padding-left:var(--global-kb-spacing-md, 2rem);}.kadence-column27497_8a2876-57 > .kt-inside-inner-col,.kadence-column27497_8a2876-57 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_8a2876-57 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_8a2876-57 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_8a2876-57 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_8a2876-57 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_8a2876-57{position:relative;}@media all and (min-width: 1025px){.wp-block-kadence-column.kb-section-dir-horizontal>.kt-inside-inner-col>.kadence-column27497_8a2876-57{-webkit-flex:0 1 1200px;flex:0 1 1200px;max-width:unset;margin-left:unset;margin-right:unset;}}@media all and (max-width: 1024px){.kadence-column27497_8a2876-57 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_8a2876-57 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-xl, 4rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);padding-left:var(--global-kb-spacing-xs, 1rem);flex-direction:column;justify-content:center;}.wp-block-kadence-column.kb-section-sm-dir-vertical:not(.kb-section-sm-dir-horizontal):not(.kb-section-sm-dir-specificity)>.kt-inside-inner-col>.kadence-column27497_8a2876-57{max-width:1200px;-webkit-flex:1;flex:1;margin-left:auto;margin-right:auto;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_8a2876-57\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id27497_03e20b-a6 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id27497_03e20b-a6 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id27497_03e20b-a6 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-lg, 4rem);row-gap:var(--global-kb-gap-none, 0rem );max-width:var(--wp--style--global--content-size);padding-top:0px;grid-template-columns:minmax(0, calc(75% - ((var(--global-kb-gap-lg, 4rem) * 1 )\/2)))minmax(0, calc(25% - ((var(--global-kb-gap-lg, 4rem) * 1 )\/2)));}.kb-row-layout-id27497_03e20b-a6 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id27497_03e20b-a6 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id27497_03e20b-a6{margin-top:0px;}.kb-row-layout-id27497_03e20b-a6 > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-xs, 1rem);padding-right:0px;padding-left:0px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id27497_03e20b-a6 alignfull wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column27497_6b613f-3b > .kt-inside-inner-col,.kadence-column27497_6b613f-3b > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_6b613f-3b > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_6b613f-3b > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_6b613f-3b > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_6b613f-3b > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_6b613f-3b{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_6b613f-3b > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_6b613f-3b > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column27497_6b613f-3b, .kt-inside-inner-col > .kadence-column27497_6b613f-3b:not(.specificity){margin-top:0px;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_6b613f-3b inner-column-1\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading has-x-large-font-size\" style=\"font-style:italic;font-weight:600\"><em>&#8220;Un\u2019esperienza innovativa e coinvolgente che ha valorizzato la nostra Milano Design Week, grazie a una collaborazione fluida e alla grande creativit\u00e0 di In2real.&#8221;<\/em><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u2014 Il team di Archiproducts Milano<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column27497_de36cb-f9 > .kt-inside-inner-col,.kadence-column27497_de36cb-f9 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_de36cb-f9 > .kt-inside-inner-col{column-gap:40px;}.kadence-column27497_de36cb-f9 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_de36cb-f9 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_de36cb-f9 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_de36cb-f9{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_de36cb-f9 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_de36cb-f9 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_de36cb-f9 kb-section-dir-vertical kb-section-sm-dir-vertical inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.kb-image27497_53931f-f6.kb-image-is-ratio-size, .kb-image27497_53931f-f6 .kb-image-is-ratio-size{max-width:-26px;width:100%;}.wp-block-kadence-column > .kt-inside-inner-col > .kb-image27497_53931f-f6.kb-image-is-ratio-size, .wp-block-kadence-column > .kt-inside-inner-col > .kb-image27497_53931f-f6 .kb-image-is-ratio-size{align-self:unset;}.kb-image27497_53931f-f6 figure{max-width:-26px;}.kb-image27497_53931f-f6 .image-is-svg, .kb-image27497_53931f-f6 .image-is-svg img{width:100%;}.kb-image27497_53931f-f6 .kb-image-has-overlay:after{opacity:0.3;}@media all and (max-width: 767px){.kb-image27497_53931f-f6.kb-image-is-ratio-size, .kb-image27497_53931f-f6 .kb-image-is-ratio-size{max-width:196px;width:100%;}.kb-image27497_53931f-f6 figure{max-width:196px;}}<\/style>\n<div class=\"wp-block-kadence-image kb-image27497_53931f-f6\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"900\" src=\"https:\/\/in2real.com\/wp-content\/uploads\/2025\/04\/csm_Logo_archiproducts_milano_square_8c6446b278.png\" alt=\"\" class=\"kb-img wp-image-27519\" srcset=\"https:\/\/in2real.com\/wp-content\/uploads\/2025\/04\/csm_Logo_archiproducts_milano_square_8c6446b278.png 900w, https:\/\/in2real.com\/wp-content\/uploads\/2025\/04\/csm_Logo_archiproducts_milano_square_8c6446b278-300x300.png 300w, https:\/\/in2real.com\/wp-content\/uploads\/2025\/04\/csm_Logo_archiproducts_milano_square_8c6446b278-150x150.png 150w, https:\/\/in2real.com\/wp-content\/uploads\/2025\/04\/csm_Logo_archiproducts_milano_square_8c6446b278-768x768.png 768w, https:\/\/in2real.com\/wp-content\/uploads\/2025\/04\/csm_Logo_archiproducts_milano_square_8c6446b278-628x628.png 628w, https:\/\/in2real.com\/wp-content\/uploads\/2025\/04\/csm_Logo_archiproducts_milano_square_8c6446b278-630x630.png 630w, https:\/\/in2real.com\/wp-content\/uploads\/2025\/04\/csm_Logo_archiproducts_milano_square_8c6446b278-854x854.png 854w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure><\/div>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n<\/div><\/div>\n<style>.kb-row-layout-id27497_fddbe7-8c > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id27497_fddbe7-8c > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id27497_fddbe7-8c > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:1200px;margin-left:auto;margin-right:auto;padding-top:var(--global-kb-spacing-xxl, 5rem);padding-right:var(--global-kb-spacing-md, 2rem);padding-bottom:var(--global-kb-spacing-xxl, 5rem);padding-left:var(--global-kb-spacing-md, 2rem);grid-template-columns:minmax(0, calc(45% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)))minmax(0, calc(55% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)));}.kb-row-layout-id27497_fddbe7-8c > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id27497_fddbe7-8c > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-4xl, 8rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-left:var(--global-kb-spacing-lg, 3rem);grid-template-columns:minmax(0, 1fr) minmax(0, 2fr);}}@media all and (max-width: 767px){.kb-row-layout-id27497_fddbe7-8c > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-xl, 4rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);padding-left:var(--global-kb-spacing-xs, 1rem);grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id27497_fddbe7-8c alignnone wp-block-kadence-rowlayout\" id=\"par\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-right-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column27497_be72aa-e6 > .kt-inside-inner-col{display:flex;}.kadence-column27497_be72aa-e6 > .kt-inside-inner-col,.kadence-column27497_be72aa-e6 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_be72aa-e6 > .kt-inside-inner-col{row-gap:var(--global-kb-gap-sm, 1rem);column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_be72aa-e6 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_be72aa-e6 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_be72aa-e6 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_be72aa-e6{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_be72aa-e6 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_be72aa-e6 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_be72aa-e6\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading text-6 lg:text-8 font-sans-serif-bold font-bold mb-5 lg:mb-lg has-black-color has-text-color has-link-color has-large-font-size wp-elements-8\">Il potere delle Digital Experience<\/h2>\n<\/div><\/div>\n\n\n<style>.kadence-column27497_b6cdac-97 > .kt-inside-inner-col,.kadence-column27497_b6cdac-97 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_b6cdac-97 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_b6cdac-97 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_b6cdac-97 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_b6cdac-97 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_b6cdac-97{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_b6cdac-97 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_b6cdac-97 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_b6cdac-97\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-easing=\"ease-in-out\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\">\n<p class=\"text leading-5 lg:text-5 lg:leading-7 wp-block-paragraph\">Grazie all\u2019esperienza phygital sviluppata da In2real, Archiproducts Milano ha ottenuto un importante ritorno in termini di visibilit\u00e0 e coinvolgimento del pubblico. L\u2019installazione in realt\u00e0 aumentata ha trasformato la facciata dello showroom in un <strong>punto di attrazione iconico durante la Design Week,<\/strong> mentre i contenuti video CGI+AR hanno potenziato la diffusione online dell\u2019evento, favorendo un\u2019interazione digitale significativa.  <\/p>\n\n\n\n<p class=\"text leading-5 lg:text-5 lg:leading-7 wp-block-paragraph\">Il virtual tour ha esteso l\u2019esperienza oltre il tempo e lo spazio della manifestazione, rendendola accessibile anche a distanza. Il progetto ha consolidato l\u2019immagine di A<strong>rchiproducts come brand innovativo e aperto alla sperimentazione di nuovi linguaggi immersivi.<\/strong> <\/p>\n<\/div><\/div>\n\n<\/div><\/div><style>.kb-row-layout-id27497_8ef75d-10 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id27497_8ef75d-10 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id27497_8ef75d-10 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-none, 0rem );row-gap:var(--global-kb-gap-md, 2rem);max-width:1200px;margin-left:auto;margin-right:auto;padding-top:var(--global-kb-spacing-5xl, 10rem);padding-right:var(--global-kb-spacing-md, 2rem);padding-bottom:var(--global-kb-spacing-5xl, 10rem);padding-left:var(--global-kb-spacing-md, 2rem);grid-template-columns:minmax(0, calc(70% - ((var(--global-kb-gap-none, 0rem ) * 1 )\/2)))minmax(0, calc(30% - ((var(--global-kb-gap-none, 0rem ) * 1 )\/2)));}.kb-row-layout-id27497_8ef75d-10{background-image:linear-gradient(135deg,rgb(0,0,128) 1%,rgb(154,154,255) 100%);}.kb-row-layout-id27497_8ef75d-10 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id27497_8ef75d-10 > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-4xl, 8rem);padding-right:var(--global-kb-spacing-lg, 3rem);padding-left:var(--global-kb-spacing-lg, 3rem);grid-template-columns:minmax(0, 1fr) minmax(0, 2fr);}}@media all and (max-width: 767px){.kb-row-layout-id27497_8ef75d-10 > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-xl, 4rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);padding-left:var(--global-kb-spacing-xs, 1rem);grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id27497_8ef75d-10 alignnone kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-right-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column27497_74988a-10 > .kt-inside-inner-col{display:flex;}.kadence-column27497_74988a-10 > .kt-inside-inner-col,.kadence-column27497_74988a-10 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_74988a-10 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_74988a-10 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column27497_74988a-10 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column27497_74988a-10{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_74988a-10{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_74988a-10 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column27497_74988a-10 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_74988a-10{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column27497_74988a-10{align-self:flex-start;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_74988a-10{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_74988a-10 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 1024px){.kadence-column27497_74988a-10 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column27497_74988a-10{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_74988a-10{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column27497_74988a-10 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column27497_74988a-10 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_74988a-10\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-easing=\"ease-in-out\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading text-6 lg:text-8 font-sans-serif-bold font-bold mb-5 lg:mb-lg has-white-color has-text-color has-link-color has-large-font-size wp-elements-9\">Ricevi il Case Study completo sul progetto Archiproduct Phygital Experience!<\/h2>\n<\/div><\/div>\n\n\n<style>.kadence-column27497_89cb46-35 > .kt-inside-inner-col,.kadence-column27497_89cb46-35 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column27497_89cb46-35 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column27497_89cb46-35 > .kt-inside-inner-col{flex-direction:column;}.kadence-column27497_89cb46-35 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column27497_89cb46-35 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column27497_89cb46-35{position:relative;}@media all and (max-width: 1024px){.kadence-column27497_89cb46-35 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column27497_89cb46-35 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}.kadence-column27497_89cb46-35 a {text-decoration: none !important;}<\/style>\n<div class=\"wp-block-kadence-column kadence-column27497_89cb46-35\" data-aos=\"fade-up\" data-aos-duration=\"1000\" data-aos-easing=\"ease-in-out\" data-aos-once=\"true\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedbtn.kb-btns27497_805f81-a0{padding-top:var(--global-kb-spacing-md, 2rem);gap:var(--global-kb-gap-sm, 1rem);justify-content:flex-end;align-items:center;}.kt-btns27497_805f81-a0 .kt-button{font-weight:normal;font-style:normal;}.kt-btns27497_805f81-a0 .kt-btn-wrap-0{margin-right:5px;}.wp-block-kadence-advancedbtn.kt-btns27497_805f81-a0 .kt-btn-wrap-0 .kt-button{color:#555555;border-color:#555555;}.wp-block-kadence-advancedbtn.kt-btns27497_805f81-a0 .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns27497_805f81-a0 .kt-btn-wrap-0 .kt-button:focus{color:#ffffff;border-color:#444444;}.wp-block-kadence-advancedbtn.kt-btns27497_805f81-a0 .kt-btn-wrap-0 .kt-button::before{display:none;}.wp-block-kadence-advancedbtn.kt-btns27497_805f81-a0 .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns27497_805f81-a0 .kt-btn-wrap-0 .kt-button:focus{background:#444444;}@media all and (max-width: 1024px){.wp-block-kadence-advancedbtn.kb-btns27497_805f81-a0{padding-top:var(--global-kb-spacing-md, 2rem);}}@media all and (max-width: 767px){.wp-block-kadence-advancedbtn.kb-btns27497_805f81-a0{padding-top:var(--global-kb-spacing-md, 2rem);justify-content:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-advancedbtn kb-buttons-wrap kb-btns27497_805f81-a0\"><style>ul.menu .wp-block-kadence-advancedbtn .kb-btn27497_0a5c46-b8.kb-button{width:initial;}.wp-block-kadence-advancedbtn .kb-btn27497_0a5c46-b8.kb-button{color:#000000;background:#ffffff !important;font-size:var(--global-kb-font-size-sm, 0.9rem);letter-spacing:2px;text-transform:uppercase;border-top-left-radius:1.5rem;border-top-right-radius:1.5rem;border-bottom-right-radius:1.5rem;border-bottom-left-radius:1.5rem;padding-top:15px;padding-right:38px;padding-bottom:15px;padding-left:38px;}.wp-block-kadence-advancedbtn .kb-btn27497_0a5c46-b8.kb-button:not(.specificity):not(.extra-specificity){text-decoration:none;}.kb-btn27497_0a5c46-b8.kb-button .kb-svg-icon-wrap{padding-left:var(--global-kb-spacing-xxs, 0.5rem);font-size:20px;--kb-button-icon-size:20px;}.wp-block-kadence-advancedbtn .kb-btn27497_0a5c46-b8.kb-button:hover, .wp-block-kadence-advancedbtn .kb-btn27497_0a5c46-b8.kb-button:focus{color:#ffffff;}.kb-btn27497_0a5c46-b8.kb-button::before{background:linear-gradient(45deg,rgb(0,0,150) 0%,rgb(0,0,60) 100%);-webkit-transition:opacity .3s ease-in-out;-moz-transition:opacity .3s ease-in-out;transition:opacity .3s ease-in-out;}<\/style><a class=\"kb-button kt-button button kb-btn27497_0a5c46-b8 kt-btn-size-standard kt-btn-width-type-auto kb-btn-global-fill kt-btn-has-text-true kt-btn-has-svg-false font-mono wp-block-kadence-singlebtn\" href=\"https:\/\/in2real.com\/contact-us\/\"><span class=\"kt-btn-inner-text\">Full case study<\/span><\/a><\/div>\n<\/div><\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Archiproduct &#8211; Pygital Brand Experience CLIENTE Archiproduct Milano Attivit\u00e0 AR Experience Video CGI + AR Scansione Virtuale dello Spazio Virtual Tour VISITA milano.archiproducts.com Pygital Brand Experience per Archiproduct Archiproducts \u00e8 una delle realt\u00e0 pi\u00f9 influenti a livello globale nel mondo del design e dell\u2019architettura. Durante la Milano Design Week 2024, il loro showroom di via &hellip; <a href=\"https:\/\/in2real.com\/it\/works\/archiproduct\/\">Continued<\/a><\/p>\n","protected":false},"featured_media":27500,"template":"","class_list":["post-27671","works","type-works","status-publish","has-post-thumbnail","hentry"],"acf":[],"taxonomy_info":[],"featured_image_src_large":["https:\/\/in2real.com\/wp-content\/uploads\/2025\/04\/Screenshot-2025-04-01-alle-15.05.01-1-1024x572.jpg",1024,572,true],"author_info":[],"comment_info":"","_links":{"self":[{"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/works\/27671","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/works"}],"about":[{"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/types\/works"}],"version-history":[{"count":2,"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/works\/27671\/revisions"}],"predecessor-version":[{"id":27675,"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/works\/27671\/revisions\/27675"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/media\/27500"}],"wp:attachment":[{"href":"https:\/\/in2real.com\/it\/wp-json\/wp\/v2\/media?parent=27671"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}