OMP Group – 3D Configurators
Innovation and Dynamic Configuration
In the 3D configurator project developed for the OMP Group, we have taken innovation to new heights with our advanced technology. These configurators offer an incredible range of customization options, allowing users to select from a wide array of materials, finishes, and design choices. Every detail can be modified quickly and easily, ensuring that the final product meets the customer’s specific needs and desires. This dynamic configuration translates into a smooth and engaging user experience while maintaining optimization without any loss of visual quality, which is essential for positioning the OMP Group’s brands in the modern design market.
Optimization and Uncompromised Quality
One of the standout features of our 3D configurators is the ability to maintain exceptional visual quality despite the extensive range of configuration options. Thanks to our optimized workflow for 3D model optimization and the structural logic design of the configurator, we have ensured that every product variant retains a realistic and detailed visual representation. This not only enhances the beauty of the brand’s products but also reduces the need to create physical prototypes for every variant, thus optimizing costs and minimizing resource waste. Uncompromised quality is what sets our configurators apart, making them indispensable tools for both the sales and marketing teams.
AR for an Immersive Experience
A revolutionary element of our 3D configurators is the integration of Augmented Reality (AR). With a simple click, customers can view their chosen configuration directly in a real-world context through their smartphone. This feature allows them to see how the product fits perfectly into their home or work environment, making the decision-making process easier and reducing purchase times.
Advanced Marketing Tools and Brand Positioning
The 3D configurators developed for OMP group are a strategic resources for marketing and brand positioning. With their intuitive interface and advanced functionalities, these configurators enable the creation of visually appealing and personalized presentations that highlight the unique features of the products. This synergy between advanced technology and marketing allows the brand to consolidate its position as a leader in the design sector, effectively communicating their Unique Selling Proposition (USP).
